They say that the three topics best avoided in polite company are sex, religion and money. I’m not planning to talk about the first one any time soon, but feel that as I frequently bare my soul on the second topic, I should probably ‘fess up my recent thoughts about money – namely, the idea of earning it in return for writing.
I’m hoping that, at some stage in the future, I’ll be able to make money from writing – but I’m also having a hard time justifying this to myself. After all, I’ve been writing this blog for nearly six years with no income – and none desired. The idea of people paying me for something I love seems wrong, somehow.
For those of you who are new to this blog, in January this year I decided to push my writing up a notch. I’d been offered a little paid freelance work, so I vowed to push a few other writing doors to see whether they opened too.
I’ve been wondering why I feel I need to earn a living from this. After all, if I’d chosen to remain at home as a full-time housewife, or commit my week to my church as a volunteer, wouldn’t these be valid uses of my time? What is it about writing that I feel the need to validate it with an income?
I think that, firstly, it’s a tangible sign of whether writing is worth pursuing in the long term. The hubs and I have agreed to give this initial ‘testing’ period two years. My aim, eventually, is to earn a part-time salary from writing – and, while I’m not expecting this to happen by the end of 2019, I think we’ll have a good idea at that point as to whether it’s going in that direction or not.
Secondly, I wasn’t ever really considering significant voluntary work at this stage of life. Whilst I love volunteering for school and church, my intention was always to try and do this alongside a part-time teaching job – and this, obviously, would have been paid. Why not writing?
Thirdly, I feel that to pursue my passion without bringing anything financial into the household would be irresponsible. My husband would love to have more time to write, but as things stand at the moment, he can’t do that because his paid job (i.e. the one which supports us and the kids) takes up too many hours. So why should I have this opportunity any more than him? (And – who knows – maybe one day my income will allow him to reduce his work commitments and have some more time to write!)
I have to keep reminding myself that writing is my business. Just like any of my friends who’ve started their own businesses, I need to work hard to improve what I do, build my brand, grow my audience and learn how to market myself. And I deserve to be paid for providing a service, every bit as much as my friends are paid for their photography or cooking skills.
The other week, with my husband out at a meeting, I got down to ‘business’, forming an email to send out to my subscriber list (click here if you’re not getting the emails!). When I finally sent it, someone my husband was with got the ping on her phone, saw it was me and said to my husband, “Wow…Lucy’s very audacious!”
But, the thing is, if I’m not audacious about my business – who will be? I’ve only ever been in jobs where others provide work for me to do. Now I’m self-employed, no one is going to throw work (or payment) at me – I need to seek it out myself.
You must understand, though, that none of this feels very comfortable right now. I’ve been writing this blog unpaid for so long, that to now start to use it as a platform towards an income seems wrong – even though my logical side tells me it’s not.
I genuinely want to keep this blog as it always has been: full of adoption/parenting/family/discipleship stuff, and anything else that floats my boat. Please would you tell me if it starts to become sales-y and annoying? I really don’t want that!
So, given my commitment to retaining Desertmum’s integrity, how am I hoping to build up my salary?
Affiliate links – you’ll be familiar with these from other websites. You see a link, click on it, make a purchase, and the author of the original website makes a small commission, at no extra cost to the customer. I’ve now become an affiliate of several companies, because recommending resources is something I’ve been doing since this blog began, and many of you have told me you’ve bought things you heard about here. Promoting new or unknown authors, bringing unusual or unexpected products to your attention – that kind of thing I’ve always loved to do, and will continue doing.
Books – I have two books in the pipeline – one hopefully coming out next year, the other to be confirmed. Obviously I hope to earn royalties from sales of these books – although unless you’re Julia Donaldson or Michael Rosen, this is hardly big bucks, particularly when you take into account the many hours spent travelling the country to promote your book, petrol costs, props/food/venue hire needed for book launches and signings. But having a book or two under your belt does help to build your brand, and bring in more work (hopefully).
Articles – I’m already doing some paid work for one of my favourite charities, and I would hope that this kind of work increases. One-off articles result in one-off fees (as opposed to continuous royalties from books) but, again, it helps to get your name known as a writer and builds your audience.
Freelance writing and proof-reading – I’m hoping that, eventually, I might have time to seek out this kind of work – again, it’ll be one-offs, but hopefully fairly regular and varied.
What I’ve learnt is that being a writer usually involves a certain amount of piecing together of a lot of different types of work, all of which feed off each other in terms of getting a name out there and building an audience.
It’ll be hard work, but hopefully one day all of these things might add up to an income which justifies the amount of time I spend writing!